Technological advancements have revolutionized the world and have bridged the gap of inconvenience with comfort. Many sites like LinkedIn, Naukri.com, monster, and shine have helped potential employers in getting the desired employee through their networking. Also, there have been Physical job fairs in place to facilitate both prospective employers and employees in connecting with each other.
Hence, hunting for the right candidate has become a
simple and more uncomplicated procedure.
What is a Physical Job Fair?
It is a big gathering where prospective employers and
employees exchange their information, views, documents face to face and in
person. This gathering can take place inside a specified venue or outdoor,
where the interview is conducted by the respective company’s HR, and they
shortlist the desired candidates.
Benefits of Physical Job Fair
●
Maximizing your time & effort
●
Get to know them in a better way by having a verbal
exchange
●
A better understanding of etiquette, grammar, and
standards through physical attendance
But the disadvantages are:-
●
Travel expenses
●
Wastage of time
●
Limited pool of participants as it is confined to a
specific geographical area.
●
Time limitation
●
No provision for choosing your Potential employer, as
nothing is showcased about their work and growth.
●
Facing hassles while marketing and difficulty in
attracting qualified candidates.
●
Monotonous Visitor experience as there is no uniqueness
to the event
●
As resumes are sorted manually. Therefore, inefficient
talent search.
●
Results cannot be measured as there is no real-time
data to check the effectiveness of events.
● Long queues at the booths, which again wastes a lot of time.
However, with the onset of the pandemic, things had changed
drastically for the organizers as it was becoming next to impossible for them
to conduct such Job Fairs physically, especially during lockdowns.
The only ray of hope was Virtual job fairs which were
practiced even before the pandemic, but they caught the real momentum only
during difficult times and proved to be an eye-opener for the organizers who
could see their true value and worth.
A Virtual Job Fair is an online event that is organized when
physical events are not possible or when the organizers want to break free from
the shackles of old traditional, conventional approaches to organizing events
and add creativity, and innovation to the existing pattern.
ibentos
is one such event technology platform that helps organizers unfold their
imagination by adding wings to their creativity.
Benefits of Virtual Job Fairs
●
Boosts recruitment efficiency through Smart Resume search features which give
real-time, detailed feedback on a candidate’s resume.
●
Enhances visitor attendance as it saves travel time and
expense. Involves a lot of participation, as candidates from any location can
be a part of it.
●
Strong Employer branding with personalized booths
deliberately showcasing your company’s work culture, and values to ensure they
align with the ideal candidate. It facilitates in making your company grow
fast, minimizing your expenses, and passing on your brand value.
●
Convenient information exchange without giving
expensive corporate gifts and marketing materials. Virtual fairs can simply
share the company’s videos to display their work, photo galleries, brochures,
and FAQs. Participants can easily mail or chat with the employers and the event
can be successful without the usage of carbon footprint. Also, there is a
facility to access important information at any point in time.
●
Live chats are more secure without any time
constraints, as the virtual career fairs booths provide their own chat features
so that participants can have early access to the booth and get solutions to
their concerns in no time. Also, they can ask as many questions as they want.
●
Amazing personalized visitor experience which imprints
a lifelong memory for one to cherish.
●
Cost-effective with measurable results, ads in print
and electronic media are a thing of the past now as Virtual job fairs do
pre-event marketing with vendors by doing social media campaigns, email
marketing, by executing landing pages for participant registration which ensure
the mass promotion and candidate participation.
Also, real-time data helps to understand the recurring
visitors and the number of people who have viewed the event. Thus giving an
insight as to how one can improve the quality of their event in near future and
also gives the host a fair idea of how well the visitors have taken the entire
virtual event and their reaction to it which will help them in decision-making
while planning for any event in near future.
●
Forming Candidate pipelines
Exhibitors carry impressive prospect databases to not only
fulfill their current hiring needs, but also to prepare for future ones.
The time has come to get accustomed to the new Virtual
setup and learn to embrace it with open arms with ibentos as it has more than 10 years of rich experience and has
the power to add a breeze of uniqueness and innovation to all your Virtual
events and make it a super successful venture.
Resource: https://ibentos.wordpress.com/2022/05/26/physical-and-virtual-job-fair/