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How is ibentos increasing audience engagement?

Virtual events give the comfort of a home but at the same time do not provide the user with the excitement of a group experience. Video tools and software do allow face-to-face interaction, but the feedback strategy takes a setback when a large audience is participating in an event.

In-person events allow an emotional response during interactivity while it is sometimes absent in case of virtual events. In case of meetings, interviews and other one-to-one discussions, virtual doesn't affect much, but when it comes to larger events like Virtual trade shows, panel discussions, debates or music events, attendees do wish to connect with the opposite group. Starting from helping create long-term bonds, to bringing them to the event multiple times, interaction can influence a large portion of your event success.

LIVE streaming features in social media channels have fewer engaging options in comparison to what can be integrated on a virtual event platform. ibentos Conference and webinars allows attendees to interact, chat LIVE with the stakeholders involved and at the same time express their feedback regarding the event.

What types of activities can draw your audience?

  • Audio announcements can direct the audience in navigating through the platform.
  • Email notifications can too, help you in bringing the audience to the platform
  • Polls during the LIVE streaming can help you understand the interest levels
  • LIVE streaming on social media too, helps your event reach out to a larger community

As a Virtual Event platform, enabling the organizers to receive messages is possible, however when a LIVE chat is allowed, it allows the audience to connect then and there. This is especially for large events, when there are multiple types of programmes running simultaneously on the platform.

Emojis, short automated notes can be a great deal in ice-breaking sessions.

Following the feedback, you as an organizer can also decide if you wish to further monetize on the webinars and content generated from the event. You can send these recorded sessions to the interested parties or put them on social media for greater benefit. One way or the other, the attendees will receive from the event.

Engagement doesn't stop with webinars and panel discussions

It would be a mistake to consider that all audiences, despite the type of event, look for webinars or knowledge sessions. You, as an organizer can enable polls in advance to understand what your targeted audience desires. With the enhancement of Virtual event technology, it is no longer a task to give attendees a wholesome experience. All one needs is the strategy and a trusting Virtual event partner.

Don't stop yourself from experimenting and foster longer relationships with your virtual audience.

Resource: https://articles.abilogic.com/556119/how-ibentos-increasing-audience-engagement.html 

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