Living in an era of cut-throat competition isn’t easy as the market is full of multiple products in every product line with multiple business players who are ready to seek an upper hand over the other.
The
time has come that we too realize the importance of different marketing strategies and try to implement them in our current business models so that we
are up-to-date with the current market trends to bear maximum fruits of our
labour.
One
of the important trends which have been observed is a Hybrid Product Launch.
What
is a Product launch?
It
is a promotional activity where a product is showcased to the Prospect client
with the intention to introduce the product and invoke the prospect’s interest
in it by highlighting its USP (Unique selling proposition) so that he is ready
to purchase.
So
hybrid product launches are gaining momentum.
Companies
like ibentos, an event tech
company with more than 10 years of experience in providing innovative and
unique, technology-driven solutions to its clients, are well versed in
supporting them and taking their events a notch higher.
ibentos is a pioneer
in conducting hybrid product launches to exhibit its products and offerings.
What are Hybrid Product launches?
Hybrid Product launches focus on
showcasing their latest products. It is basically a mix of traditional and
Virtual Events.
ibentos is shaping the dreams of its
organizers by hosting hybrid events
for them and making it a memorable journey by displaying their products through
a Hybrid product launch.
Importance of
Hybrid Product launch: -
●
Interactive
and live Product launches are always the best options as they allow your
prospects to experience the product’s unique features and make them understand,
how the product can provide resolutions to their specific problems.
●
Helps
to engage with your prospects on a deeper level to understand their
requirements by creating immersive video content.
●
Highlighting
the experiences of real users by showcasing their videos while using our
products
●
Highly
secure platform
●
Empower
Prospect
●
High-Quality
videos and reliable tools for presentation
●
Wider
reach without getting confined to a limited prospect
●
Saves
commuting time and cost along with energy
●
Increases
Brand exposure and Visibility by making it easier to sell and generate revenues
●
Develop
interest through intriguing virtual technology.
●
Cost
on resources and internal staff can be saved
●
Boosts
credibility
Hybrid Product launches are the need of the
hour and ibentos has made it
possible as it helps its organizers to host various activities through a Single
portal for 365 days. (be it organizing multiple events, conferences, webinars,
training sessions, conducting quizzes, polls, feedback, etc.). It is more of a
DIY (do it yourself model) wherein the organizes can set up their own events,
and activities without depending too much on the external technical team every
time. ibentos portal offers a unique feature that enables brands to list their
products in a high-definition 3D model. This unique feature brings a lot of
information and keeps the portal very lively and engaging.
ibentos portal offers a resource
center. The organizers get the facility to showcase their Products, learning
documents, latest updates, Video content, and other important information on
the platform which is easily available and accessible to the audiences.
Switch to the hybrid product launch and make
hybrid product launch an easy, smart, and beneficial medium favourable for both
buyer and seller.